As more and more brands look to podcast sponsorship and more and more podcasters seek to make a living from it, here are some key elements you need to know
When coming up with a sponsored content strategy that works, it’s not enough to just look at the success of individual channels. Once you’ve found what works, it’s time to look at how to make these results replicable and scalable.
These are the fundamentals, or ABCs, of marketing.
At ThoughtLeaders, we're inspired by the power of influencer marketing, so we've made it our mission to help creators, talent managers, and marketers alike find the right relationships that drive success. We'll get you up to speed on execut
If you’re looking to avoid having the awkward conversation with your boss as to why you spent $10,000 on instagrambots last quarter, we’re here to break down the signs of a fake influencer, how to avoid them, and how to go one step further and vet your creators systematically to get the most out of every marketing dollar your brand spends.