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What is a sponsorship score? How is a sponsorship score calculated? Why is a sponsorship score important for brands? Here's a breakdown of a metric you should be keeping an eye on - a YouTubers sponsorship score.
Brands have caught on to the increased interest in food content and have found a way to integrate their brand and products into these YouTubers' videos. Here are some of the top brands that sponsor food channels and why they are successful.
1.2 million new podcasts were launched last year, and it’s clear not all of them waltzed straight into a juicy sponsorship with BetterHelp. What distinguishes the shows that pick up sponsors from the podcasters that never get brand support?
For years, YouTube has been the home of long-form video content. However, with changing audience behavior/demand and rivals creeping up and booming with short-form content - YouTube launched YouTube Shorts.
It’s no secret (anymore) that YouTubers can make a lot of money on YouTube. But, exactly how much do YouTubers make? And, how do these YouTubers make this much money? We took a closer look at five different influencers.
If you’re a fitness-based brand interested in tapping into influencer marketing - you’ve come to the right place. There is much more to influencer marketing than just sending a creator your product, and waiting for sales.
